The Ice Lions are the only hockey team in Kenya, and had nobody to play. So, we brought them to Canada for the game of their lives. We documented the experience in a short online film, plus a full-length primetime TV documentary, airing on Sportsnet. The campaign has since received over 300 million global media impressions, and was featured on CNN, BBC, Huffington Post, Sports Illustrated, USA Today, Yahoo Sports, National Post, AdWeek, AdAge, and more.